How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 28.06.2025 01:47
Price
Product
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Processes
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
iOS 26 New iPhone Release: Apple Delivers Unprecedented Update - Forbes
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Perception
Good marketing is doing this well.
What’s going on with measles, bird flu, and COVID? Here’s a guide to the latest. - The Boston Globe
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Place
People